A footfall counter is the optimal tool to keep track of the most important thing you have – your customers! If you know when they’re arriving, how many they are and how they move in the store you’ll always be a step ahead. You will get a valuable tool which helps you to evaluate the effect of commercial campaigns, customer events and the visual merchandising in your store. By using the visitor statistics you’ll also know what hours you have the most visitors in the store which makes it easy for you to do your staff planning in a cost efficient way.

Retail Stores footfall counter is easy to integrate with your POS system or workforce management system! By using these integration you can achieve important key values as hitrate (number of transactions compared to number of visitors) and put the visitor statistics in relation to your turnover, as well as increase the efficiency in your staff planning.

Footfall counter



The statistics from Retail Stores visitor counter is simple, user friendly and easily accessible. You can access all your statistics via a web based interface, so it doesn’t matter where you are or what time it is. With a few click you’ll get clean and useful charts and data tables, ready to be printed. You can also compare different time periods and stores, or see your average visitor numbers for a certain period. Furthermore, it’s easy to save or export the reports to use them in other systems or as presentation materials.

If you chose to connect the visitor counter with your POS system, you will be able to see your hitrate directly in the counters web interface. Other features available are weather data and staff planning. The web interface has different access levels for different personnel, for example region manager, store manager and cashier, which assures that the right person always have the right information. In addition to this, multiple users can access the same statistics simultaneously.


The footfall counter it self is a very discreet unit that is installed above the entrance or area which you want to achieve visitor statistics from. Since the counter gets it power supply via Power over Ethernet, the installation is very simple. The counter communicates with a server which collects the visitor data, which either can be done via the existing network or via 3G communication.

The footfall counter can easily be integrated towards other systems, both in terms of exporting and importing data.




  • Number of counted persons are saved directly in the counters internal memory.
  • The information is collected every 15 minutes by the server.
  • The counters works uninterrupted while information is collected.
  • Web based interface, statistics available 24/7.
  • Flexible and customizable reports.
  • Different access levels.
  • Simple mounting and installation.
  • Power supply via Power over Ethernet.
  • Different connection possibilities: 3G, WiFi or network cable.
  • Minimum accuracy in optimal entrance: 95%.
  • Add-ons, e.g. hitrate, weather data, staff planning.
  • Export and import of data.


  • See your number of visitors for different time units: year/month/week/day/hour.
  • See your average visitor number for a certain time period.
  • By connecting the visitor counter to other systems, you can achieve important key values such as hitrate (number of visitors/number of transactions).
  • Optimize the staff’s contribution.
  • Evaluate marketing campaigns.
  • Adapt and improve the staffing in your store.
  • Compare different stores with each other.
  • See the visitor flow in the store to adjust the visual merchandising and store layout.
  • Improve your foundation for rent negotiations and such like.



Contact us for more information and to book a meeting!

Niklas Nedrén
Sales Manager RS count
+46 (0) 31-760 19 90